The largest growth was seen in UK supermarkets and retail outlets, which reported a 28% in volume sales in the 12 weeks to 30 December, compared to the same period last year.
Gin has grown to a £1.9 billion industry in the UK and is on track to be over £2 billion in 2018 as predicted by the WSTA. The 2017 IWSR forecast report also predicted that gin would grow by 37.2% by 2021.
It will come as no suprise that the Food Marketing Expert team are no strangers to a G&T, so armed with a beautiful selection of British gins, a lovely sunny evening and a smoking BBQ we embarked on a celebratory gin tasting.
We reviewed the all important taste of the gin, this was scored out of lemons (5 lemons represented the best taste). Next we looked at the design of the bottle, this was also scored out of 5 (5 being the best). And finally, the cost per bottle.
Although there were some favourites amongst all the team, it was clear to see that different palates enjoyed different botanicals more than others. So here are our honest reviews:
The English Distillery – Hope Gin
Fishers combines rare old English herbs and botanicals found along the Suffolk coast. James Firth, having studied Botany at Oxford University has dedicated his life to England’s plants and their environments. As botanist, he scoured historical manuscripts researching the recipes of medieval herbalists in order to revive ingredients and tastes for Fishers, many of which had long since passed from memory. Fishers Gin reflects a passion for nature and research, capturing some of the wild and forgotten flavours of the English coastline.
While their collection of great tasting British spirits has grown, all are still lovingly produced by hand using our bespoke, hand-built copper stills. We produce small batches of just 100 bottles at a time, with every stage of the process produced and checked by hand, making sure that we remain a true artisan distillery. From our multi-award winning London Dry Gin to our super indulgent Salted Caramel Vodka and even our devilishly potent Absinthe; our aim is simple… To keep Britain in mighty fine spirits!
This London dry gin is a wonderful refreshign gin and it a perfect Friday night G &T.
The English Drinks Company
This aromatic premium gin is the essence of an English summer. The contemporary twist of cucumber combined with a delicate juniper base are all you need for the quintessential summer drink with a difference. The cucumber’s sweetness subtly compliments the vibrant botanical ingredients resulting in a delicate and unique taste experience.
Cucumber Gin is happy to be mingled with coriander sprigs and mint, take the lead role in a gin fizz or simply to be enjoyed over the freshest of ice.
As you can imagine, we had a lovely evening, experimenting with different gins, tonics and garnishes, it was fasinating to compare such a wide selection of gins with six G&T enthusiasts. And, thank you to all the gin producers who chose to be part of our review.